How to Write Compelling Software Release Announcements · Refactoring English

A release announcement showcases how the user’s experience is better today than it was yesterday. That sounds obvious, but most release announcements seem to forget that there’s a user at all. So many release announcements just enumerate new features in a way that’s totallly divorced from how real people use the software. The announcement is essentially just a changelog with better writing. For example, here’s a “changelog” style of announcing a new feature:.